What Is Digital Governance?
Digital governance is a framework for establishing accountability, roles, and decision-making authority for an organization’s digital presence—which means
Four Reasons Organizations Hesitate to Improve Digital Governance
Reason One: The Transformation Is Too Hard
For organizations whose business model was established prior to the advent of the
Digital Can Learn from Marketing and IT
Despite claims to the contrary, digital is more than just warmed-over and slightly-altered Marketing or IT. It is a distinct
Why "Governance" is Good
I’m often asked if I can find a more user-friendly word than
“governance.”
No, I can’t.
For many,
Do You Need Outside Support, or Can You Do It Alone?
Your organization can develop its own digital governance framework
without outside support, but it’s not a side job. You
Understanding Your Digital Landscape
Sometimes, organizations are in such disarray digitally that they
really don’t understand the fundamental landscape of their digital
presence.
The Executive Response to Digital: Innovators, Delegators, and Underestimators
The first “Web” development project I managed was in 1996. It was an intranet for a long-ago acquired networking hardware
Where Are Your Vendors and What are They Doing?
An organization’s digital strategists most often view communication with their digital support vendors as an afterthought. In fact, many
Own Your Digital Strategy
Organizations should always own their own strategic goals and intent. That may seem like an obvious statement but, because digital
Does it Delight? Does it Parse? Does it Pay?
“Every bad thing that can happen in the real world can now happen on the Internet.”
- Vint Cerf
1843
