More writing from Lisa

Jun
20
What Is Digital Governance?

What Is Digital Governance?

Digital governance is a framework for establishing accountability, roles, and decision-making authority for an organization’s digital presence—which means
1 min read
Jun
06
Four Reasons Organizations Hesitate to Improve Digital Governance

Four Reasons Organizations Hesitate to Improve Digital Governance

Reason One: The Transformation Is Too Hard For organizations whose business model was established prior to the advent of the
1 min read
May
23
two circles that represent abstract images of marketing and IT departments

Digital Can Learn from Marketing and IT

Despite claims to the contrary, digital is more than just warmed-over and slightly-altered Marketing or IT. It is a distinct
1 min read
May
09
Why "Governance" is Good

Why "Governance" is Good

I’m often asked if I can find a more user-friendly word than “governance.” No, I can’t. For many,
1 min read
Apr
25
Do You Need Outside Support, or Can You Do It Alone?

Do You Need Outside Support, or Can You Do It Alone?

Your organization can develop its own digital governance framework without outside support, but it’s not a side job. You
1 min read
Apr
11
Understanding  Your Digital Landscape

Understanding Your Digital Landscape

Sometimes, organizations are in such disarray digitally that they really don’t understand the fundamental landscape of their digital presence.
1 min read
Mar
28
The Executive Response to Digital: Innovators, Delegators, and Underestimators

The Executive Response to Digital: Innovators, Delegators, and Underestimators

The first “Web” development project I managed was in 1996. It was an intranet for a long-ago acquired networking hardware
2 min read
Mar
14
Where Are Your Vendors and What are They Doing?

Where Are Your Vendors and What are They Doing?

An organization’s digital strategists most often view communication with their digital support vendors as an afterthought. In fact, many
1 min read
Mar
09
Own Your Digital Strategy

Own Your Digital Strategy

Organizations should always own their own strategic goals and intent. That may seem like an obvious statement but, because digital
1 min read
Nov
30
Yellow, diamond shaped traffic sign that says Moral Dilemma Ahead

Does it Delight? Does it Parse? Does it Pay?

“Every bad thing that can happen in the real world can now happen on the Internet.” - Vint Cerf 1843
7 min read